Website Speed Determines Google Rankings – How to Solve it ?


Here is a quick update from official google blog post and as well from matt cutts blog that ” Google is determining the website speed to determine the rankings of the website in Google results “.

Don’t get panic, Just read what Official Google post says,

” While site speed is a new signal, it doesn’t carry as much weight as the relevance of a page. Currently, fewer than 1% of search queries are affected by the site speed signal in our implementation and the signal for site speed only applies for visitors searching in English on at this point. ”

but this doesn’t seem to be a good idea though, because consider two sites are of equal quality in all points. but one is slower where one site is faster but delivers slightly worse quality, and another is three seconds slower but delivers great quality and will it be fair enough to serve the faster site at top ? and suppose if you have some large images and advertisements, obviously site will get little slow ..

Anyways, Here are some valuable tips to reduce the page load time and Improve the Speed of your Site –

1. Speeding up websites is important – Faster sites create happy users.

2. Reduce the number of graphics on your blog.

3. Lower flash content and multimedia objects. If it is necessary, you can use it. but try to reduce it.

4. Remove unwanted sounds and videos.

5. Use simple and neat looking template.

6. If you have lengthy content, try to break down into 2 or 3 pages.

7. Less Use Of Javascripts And External Scripts.

8. Use formatted CSS and java-script instead of lengthy file have use-less gaps.

9. Avoid use of iframes.

10. Use CSS sprites instead of separate images.

Here are some free tools that you can use to evaluate the speed of your site –

1. Page Speed – an open source Firefox/Firebug add-on that evaluates the performance of web pages and gives suggestions for improvement.

2. YSlow – a free tool from Yahoo! that suggests ways to improve website speed.

3. WebPagetest – It shows a waterfall view of your pages’ load performance plus an optimization checklist.

4. In Webmaster Tools – Labs > Site Performance shows the speed of your website as experienced by users around the world.

5. Many other tools on

Thanks to Official Google post for all these free tools.

For a limited time I'm sharing some select Tips and Tricks and How-To Guides for FREE.


  1. Ramnath says:

    wow your blog has got a descent Page Speed Score: 74/100 wondering are there any plugins avaliable to minify the entire HTML page (like this one) on the fly for wp blogs.
    .-= Ramnath´s last blog ..A Short Story On ‘The Beauty Of Patience’ =-.

  2. Siddhu says:

    #6 is something I should consider :D my posts are monstrous and huge :P Great tips.. you can also include allowing Gzip compression on your sites :D
    .-= Siddhu´s last blog ..Tips to write better articles =-.

    • Kamal Hasa says:

      What’s a blog post without a nice image. I follow this method on all of my posts and it is quite nice in appearance :D
      .-= Kamal Hasa´s last blog ..How to Optimize Your Blog or Website for Search Engines – Part 1 =-.

  3. Netchunks says:

    No. 6 problem with me too…need to do something about that :P
    .-= Netchunks´s last blog ..WebHosting Account Giveaway =-.

  4. abhi says:

    Hmm…i think we need to redesign our sites.

    • Don’t need full redesign, just removing unwanted widgets will help alot :) Now I hate the Facebook widget .. Damn, I takes 3 secs extra and also need to optimize the JS files

  5. Pallab says:

    Google’s announcement has finally got me scurrying. I am now looking into ways to improve my blog’s loading speed. May write a blogpost on it when I am done.

  6. Bob Martin says:

    need to check all those points mentioned above as to get my site load much faster then it is currently

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